Saturday, September 15, 2007

Step by Step Money Making Copywriting Show


Heres how to make money with red hot sales copy. Ted Cantu and Joseph Dadich show you how to create amazing sales copy that gets you results. This is a powerful episode.

Catch the whole series here....
Cantu and Co. can be found here....

Posted by Cantu on Sept. 15, 2007 at 8:18 PM

Monday, July 23, 2007

POWERFUL COPYWRITING TECHNIQUES



Give this a listen -- not many companies take this skill to the level thats needed.

Ted Cantu Posted this on July 23, 2007 at 8:52 PM

Sunday, July 22, 2007

Mobile Marketing For Your Business?

I am always somewhat impressed at the number of companies who snub their noses up at mobile marketing. Many of the web sites that you see now will have to be replaced in a limited number of time.

The main reason will be an incombatibility issue. Most sites are not able to be found on the IPHONE or Blackjack or any other hand held device. This means that in addition to having poor search engine optimization for regular search engine surfers you will also be invisible with mobile media. This is bad news.

There is a way around it. You will have to get your media, web pages, and site strategy in line for better accessibility. This entire thing is going to be really important as the months progress.

WHAT IS THE RECIPE FOR SUCCESS?

Here is something that I highly recommend.

1. Break your brand out into top functions
In other words what are the main selling points for your business. What exactly are you trying to promote? How many profit centers do you have in your company that pull in revenue?

2. Create a Blog For Each Profit Center
This one sounds a little over the top but trust me its a very good strategy. You can create a blog specifically for each profit center in your company. This is a very good thing to do. Its going to capture more interest and lead generation for the things you do.

3. Put A Different Blog In Key Cities, Counties, Zip Codes
Make sure that your blogs are reaching the right kinds of people. Reaching the right kind of people are very important. Do not be afraid to post blogs in key cities where there are a lot more revenue possibilities for you.

TYING IT ALL TOGETHER
The number one house rule is to DIVERSIFY. Do not let one web site do all the heavy lifting. Despite what your phone company is telling you make sure you have more than one web site. There is a secret among some of the top SEO people and that is search engines place more validity on info sites than they do commercial ones. So its a good idea to have both!

1. Get a commercial web site

2. Add pages to it weekly
3. Get an info site
4. Add pages to it weekly
5. Get 4 - 7 blogs
6. Optimize your blogs for niche markets and key cities
7. Monetize with your online sites
8. Get web videos made for your business
9. Pre-can your presentations online
10. Get a podcast show
11. Sign up with online social networks
12. Get ebooks made
13. Sell information
14. Create mobile web pages

** Repeat as many times necessary

This is the short list. There are many more steps included into this process if you want things to run right. Mobile marketing is something that needs to be included into your marketing plan.

Ted Cantu posted this on July 22, 2007 at 9:23 am

Tuesday, July 17, 2007

The Entrepreneur Network Comes To Miami



"The Ike Engelbaum Radio Show Hits Miami"

Ted Cantu and Ike Engelbaum bring their radio show ala podcast to the sunny shores of Miami, Florida. Here is part of the broadcast... or cybercast as its now known and its streamlined for your viewing pleasure.

More to come, stay tuned...


Ted Cantu posted this on July 17, 2007 at 11:41 pm

Cantu Direct Marketing Podcast Comes to Miami


Click here to get your own player.